DVD/Blu-Ray Sales: 'Bambi' hunts down Blu-Ray competition, sells 1M copies in first week; 'Megamind' tops DVD chart again

The-Numbers has posted its weekly DVD Sales Chart, and I've posted my weekly Blu-Ray Sales Estimates. (Still haven't missed a week all year—it's the one thing I've actually been consistent about!) The real story this week is Disney's Blu-Ray release of Bambi: Diamond Edition, which sold over 1 million copies in its first week and handily beat everything on both DVD and Blu-Ray. Oh, deer!

Megamind stayed on top of the DVD chart after its victory last week with strong sales of 732,826 units (1.7M total) and $10.3M in revenue, while a slew of newcomers filled the rankings beneath it. Burlesque debuted in second place, moving a solid 498,615 copies for first week sales of $8.5M.  Faster started off rather slowly in third place with 394,114 units and $6M. In fourth, Love and Other Drugs, the Jake Gyllenhaal/Anne Hathaway dramedy that never took off, sold 377,039 copies for $6.4M. Due Date dropped a precipitous 62% into fifth place with sales of 342,010 copies, pushing its total to 1.24M. 127 Hours was stuck back in sixth, selling an unremarkable (but hey, that's how its box office run was too) 251,213 units for $3.8M.

Check out the DVD Sales Chart and the Blu-Ray Sales Chart below:

DVD Sales for the Week Ending Mar 6, 2011

Rank	Title	Units this Week	% Change	Total Units	Sales this Week	Total Sales	Weeks in Release
1	Megamind	732,826	-21.0%	1,660,721	$10,252,236	$23,233,487	2
2	Burlesque	498,615	-.-%	498,615	$8,471,469	$8,471,469	1
3	Faster	394,114	-.-%	394,114	$5,962,945	$5,962,945	1
4	Love and Other Drugs	377,039	-.-%	377,039	$6,405,893	$6,405,893	1
5	Due Date	342,010	-62.1%	1,244,666	$5,126,730	$17,754,887	2
6	127 Hours	251,213	-.-%	251,213	$3,765,683	$3,765,683	1
7	Unstoppable	153,087	-57.4%	1,287,556	$2,371,318	$20,435,989	3
8	Toy Story 3	80,171	-35.0%	10,676,194	$841,868	$181,478,720	18
9	Life As We Know It	77,533	-40.7%	964,846	$1,162,220	$13,668,620	4
10	Despicable Me	75,261	-24.3%	7,084,935	$1,427,174	$123,115,013	12
11	Weeds: Season Six	73,063	-57.3%	243,981	$1,752,781	$5,853,104	2
12	Inception	69,838	-18.9%	4,513,979	$1,128,463	$76,447,775	13
13	The Social Network	64,342	-33.8%	1,540,758	$900,145	$20,518,246	8
14	Beverly Hills Chihuahua 2	61,631	-40.9%	1,738,679	$923,849	$26,063,591	5
15	The Proposal	58,480	-.-%	5,474,421	$715,854	$88,485,104	73
16	Secretariat	57,600	-49.2%	1,729,648	$793,728	$27,471,813	6
17	Scooby Doo: Curse of the Lake Monster	57,454	-.-%	57,454	$1,033,597	$1,033,597	1
18	Red	54,449	-36.8%	2,080,447	$839,604	$27,653,794	6
19	The Hangover	53,423	-.-%	10,399,756	$580,478	$175,690,233	64
20	Paranormal Activity 2	47,697	-42.6%	746,061	$817,050	$12,102,649	4
21	For Colored Girls	46,597	-35.7%	905,156	$788,421	$14,791,649	4
22	All-Star Superman	37,741	-69.0%	159,666	$678,961	$2,644,392	2
23	You Again	37,612	-40.4%	492,783	$676,640	$8,513,474	4
24	The Town	36,735	-37.6%	2,002,499	$458,820	$28,707,025	12
25	Game of Death	32,684	-50.6%	98,843	$522,617	$1,613,579	3
26	Let Me In	32,554	-39.4%	426,547	$402,042	$5,673,698	5
27	Takers	31,596	-44.8%	966,777	$559,249	$15,827,491	7
28	Saw: The Final Chapter	30,293	-44.1%	626,107	$516,799	$8,963,180	6
29	Salt	27,160	-63.9%	1,846,923	$402,128	$27,851,245	11
30	Conviction	26,205	-56.4%	327,990	$419,018	$4,831,952	5

---

Megamind couldn't conquer Bambi on the Blu-Ray side of things. The Disney classic sold an estimated 1,025,000 copies for a dominant first-place performance. Megamind was way back in second with about 236,000 units. Burlesque and Faster both debuted to about 135,000 copies, while Due Date and 127 Hours both finished with just under 100,000. Love and Other Drugs, meanwhile, revealed evidence of its older, female, Blu-Ray-unfriendly demographic with weak first-week sales of just 70,000.

Blu-Ray Sales Estimates for Week Ending Mar 6, 2011

Rank	Title	Units this Week
1	Bambi	1,025,000
2	Megamind	236,468
3	Burlesque	138,375
4	Faster	135,198
5	Due Date	98,093
6	127 Hours	95,325
7	Love and Other Drugs	67,138
8	Inception	54,633
9	Unstoppable	35,773
10	The Social Network	23,370
11	Red	20,603
12	Despicable Me	19,885
13	Toy Story 3	19,168
14	The Town	17,630
15	All-Star Superman	16,400
16	Secretariat	15,785
17	Scott Pilgrim vs. the World	15,580
18	How to Train Your Dragon	14,965
19	Beauty and the Beast: Diamond Edition	14,863
20	Pirates of the Caribbean Trilogy	14,350