Studio Roundup: Warner Bros. wins 2010 box office crown, Fox somehow comes in third, Universal embarrasses itself

on Thursday, January 06, 2011  

According to The Wrap, Warner Brothers earned the highest market share of any studio at the box office in 2010, with 18.3% of revenue. Warner found success with tentpoles like Inception, Harry Potter and the Deathly Hallows Part 1, and Clash of the Titans, but they took the top spot thanks to a number of solid mid-level grosses from films like Valentine's Day ($110.4M), Due Date ($99.3M), The Book of Eli ($94.4), and The Town ($92.2M). It seemed like this would have been Sony's year to win, as the studio was often on top of the chart, but Sony ended the year in fifth place. The studio's comedy-heavy lineup has a tendency to start strong and fade fast.

Despite a horrible year, Fox managed to come in third place, but things would have looked very different if holdovers Avatar and Alvin and the Chipmunks: The Squeakquel hadn't provided major grosses in January and February. Universal finished the year in fifth place, an embarrassing result for the studio that cranked out flop after expensive flop in 2010. Between the disappointments of The Wolfman ($61M), Robin Hood ($105M), Green Zone ($35M), Devil ($33M), Scott Pilgrim vs. the World ($31.5M), and MacGruber ($8.5M), the studio had an utterly miserable year.

Check out the full studio rankings below:

Studio rank              Market share           Revenue
1.) Warner                     18.3%                      $1.88B
2.) Paramount               16.1%                      $1.67B
3.) Fox                           15.4%                      $1.59B
4.) Disney                      13.6%                      $1.41B
5.) Sony                         12.3%                      $1.27B
6.) Universal                   8.9%                       $0.92B
7.) Summit                      5.1%                      $0.522B
8.) Lionsgate                   5.0%                      $0.519B

3 comments:

Brandon said...

This is really interesting, but I think what could be more telling would be a list based on their sum profit margins, especially as if a percentage. Am I the only one who thinks this would be at all useful (especially to studio execs...)

Grady Smith said...

That WOULD be interesting! But I ain't taking the time to make it haha! :D

Brandon said...

Well, I appreciate your dedication to box office analysis.

(lol i'm only teasing. i would not have done it either.) BUT if EW would pay you for the time it'd take you to write the article, that would be an interesting bit. but i dont think its something ew would ever publish. studios would call pissseedddd... damn. i wouldnt even know if there could be a quick way to do this. i'm not smart enough to do this on my own tho.

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