DVD/Blu-Ray Sales: 'Machete' is a cut above 'Dinner for Schmucks', sells 1.2 million combined copies in first week!

The-Numbers has posted its weekly DVD sales chart for the week ending January 9th. Danny Trejo's geek-heaven Machete easily topped the chart with sales of 691,317 units and $11.1 million. Considering the action movie earned just $26.6M in theaters, that number is quite a feat. It's equally impressive that Machete managed to move 475,000 Blu-Ray copies as well, which all but guarantees that Machete will outdo its theatrical run on the home market. The buying power of the fanboys is pretty incredible!

Dinner for Schmucks, despite earning almost triple of what Machete earned in theaters, came in second place with 583,264 copies and $9.9M in revenue. Considering how poorly the comedy was received, that's probably a fair start. Despicable Me ended up in third place as it blazed past the 6 million copies-sold mark and broke the $100M plateau—very impressive.

Fellow new releases The Last Exorcism and Case 39 both underwhelmed with sales of 236,085 and 155,131 copies, respectively. Otherwise, things were looking pretty healthy for on the DVD front. Drops were small overall, and while we don't ususally see the astronomical numbers we used to, Blu-Ray sales are more than making up the difference.

Keep reading for the full DVD sales chart, as well as TBOJ's exclusive Blu-Ray sales chart!

DVD Sales for Week Ending January 9, 2011

Rank	Title	Units this Week	% Change	Total Units	Sales this Week	Total Sales	Weeks in Release
1	Machete	691,317	-.-%	691,317	$11,054,159	$11,054,159	1
2	Dinner for Schmucks	583,264	-.-%	583,264	$9,909,655	$9,909,655	1
3	Despicable Me	484,267	-13.0%	6,207,673	$9,645,291	$106,306,122	4
4	Resident Evil: Afterlife	308,258	-45.6%	874,911	$5,237,303	$14,944,069	2
5	Salt	281,089	-31.4%	1,333,759	$4,683,421	$21,515,614	3
6	Inception	252,676	-50.5%	3,718,745	$3,926,332	$64,329,267	5
7	The Last Exorcism	236,085	-.-%	236,085	$3,978,032	$3,978,032	1
8	The Town	216,935	-41.2%	1,462,051	$2,817,986	$22,529,008	4
9	Toy Story 3	207,257	-32.7%	9,550,601	$3,079,963	$168,484,726	10
10	The Twilight Saga: Eclipse	205,736	-24.3%	7,611,551	$4,641,404	$138,065,091	5
11	The Other Guys	183,130	-28.0%	1,472,138	$3,373,255	$27,851,517	4
12	Easy A	171,516	-30.8%	739,981	$3,035,833	$12,694,054	3
13	Knight and Day	165,924	6.7%	1,400,155	$2,060,776	$18,850,506	6
14	Glee: The Complete First Season	155,387	-57.6%	1,409,948	$3,993,446	$38,455,606	17
15	Case 39	155,131	-.-%	155,131	$2,790,807	$2,790,807	1
16	Shrek Forever After	150,985	-5.9%	2,897,653	$2,373,228	$51,022,722	5
17	The American	148,426	-27.8%	353,894	$2,224,906	$5,304,871	2
18	Family Guy: It's a Trap!	146,974	-34.4%	768,893	$2,035,590	$10,114,318	3
19	Eat Pray Love	141,902	36.0%	1,727,756	$2,097,312	$28,435,368	7
20	The A-Team	141,236	-55.6%	1,399,231	$1,864,315	$21,647,340	4
21	Wall Street: Money Never Sleeps	128,447	-26.9%	685,977	$2,053,868	$10,968,772	3
22	The Expendables	102,868	-37.6%	2,408,950	$1,261,347	$39,656,946	7
23	Legend of the Guardians: The Owls of Ga'hoole	100,932	-21.6%	548,503	$2,085,457	$8,475,775	4
24	Step Up 3	98,051	-4.3%	393,914	$2,124,128	$8,430,302	3
25	The Sorcerer's Apprentice	87,183	-2.5%	1,288,735	$1,300,770	$21,609,680	6
26	Avatar	83,788	-.-%	10,252,697	$1,703,787	$185,184,605	38
27	Beauty and the Beast	79,147	-33.2%	-	$1,348,293	-	431
28	24: Season Eight	73,454	-.-%	450,360	$2,858,830	$17,108,471	4
29	How to Train Your Dragon	65,070	-.-%	5,460,929	$956,113	$107,287,062	13
30	Grown Ups	63,806	-20.5%	2,370,945	$1,141,113	$40,062,146	9

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On the Blu-Ray front, Machete was also on top with 475,000 units. Resident Evil: Afterlife moved down into second place with about 265,000 discs, and it's total Blu-Ray sales are now only about 130,000 copies behind DVD sales. Inception, meanwhile, has already sold more Blu-Ray copies than DVDs. This week, the mind-bender moved around 258,000 copies, and it should pass the 5 million mark some time in the next two weeks. Check out the Blu-Ray sales chart below:

Blu-Ray Sales Estimates for Week Ending Jan 9, 2010

Rank	Title	Units this Week
1	Machete	475,000
2	Resident Evil: Afterlife	264,623
3	Inception	257,858
4	Despicable Me	214,605
5	Dinner for Schmucks	205,200
6	Salt	165,538
7	The Town	162,213
8	The A-Team	134,900
9	The Last Exorcism	95,855
10	Avatar	85,263
11	The Other Guys	81,368
12	The Dark Knight	81,273
13	The Sound of Music: 45th Anniversary Edition	71,298
14	Toy Story 3	70,775
15	Beauty and the Beast: Diamond Edition	69,588
16	Wall Street: Money Never Sleeps	66,500
17	Taken	58,093
18	Legend of the Guardians: The Owls of Ga'Hoole	57,190
19	The Twilight Saga: Eclipse	56,430
20	Laugh it up Fuzzball: The Family Guy Star Wars Trilogy	56,288