Wednesday, June 30, 2010on
Let's pretend that Eclipse earns $80 million today (Wednesday) from the Twi-hards. On Thursday, it might gross an additional $45 million. After that, I think it's probably looking at "only" another $40-45 million for the weekend. These horny fangirls will line up for days to see Twilight's brand of mainstream porn for girls, but once they get that initial fix, these movies fall fast. Still, were my predictions to come true, Eclipse would be looking at a stunning five-day opening of $165 million, but would that be enough to win the weekend? I'm not so sure.
Toy Story 3 is still a force to be reckoned with, and on this July 4th weekend, families across the country will be together, looking for something to do. There's no work on Monday for many adults, and no school on Monday for children, so Sunday night will be a viable time to go out. The Pixar masterpiece already suffered what is sure to be its biggest drop last weekend, and a 25% dip, which could be in order, would give Toy Story 3 $45 million. All eyes are on Twilight, but don't rule out the toys just yet.
Oh, and The Last Airbender? I'll go see it, but I don't think too many others will. It's destined to be stuck in the shadow of the blockbusters that surround it. Male-driven adventure movies aren't what they used to be at the box office. After the disappointments of Percy Jackson and the Olympians and Prince of Persia, I'm thinking The Last Airbender will find a similar-to-their-openings $34 million this frame. I wish it would perform better, if only because I love movies like this, but we'll just have to see how it does when it opens tomorrow!
What are you thinking about this weekend?